At That Moment I Knew…

I never wanted my own business. I am sure that it’s not the best way to start my business blog. But it’s true and I now have my own marketing business, that I love. I am a fierce Mama Bear about my company. My kids can attest to the Mama Bear they have in me and I am very surprised at how I feel about my new marketing company.

At the moment I knew I could do this on my own, was not planned, was not orchestrated over years, it was a culmination of thought-provoking self- reflection of about 2 years, 15,840 miles and countless hours in Dallas traffic. I had taken a job that was 22 miles from my house, which is equivalent to about 1 hour and 15 minutes of traffic twice a day. I listened to podcasts like crazy. As I drove to work every day, in a role I loved, with the opportunity to run marketing for a small but very identifiable group. I was ultimately a one-woman marketing agency with an intern.

I created branded collateral, social posts, videos, brochures, you name I did it, to promote our little corner of the world. I crushed it! We added Instagram followers like crazy- from 12 to 1221 in less than 6 months. It was awesome! Events saw increases in attendance and engagement with our customers. The marketing was working.

At the moment I knew; I could do this for myself, was when the drive took its toll on my family and my health. The organization was not the best at appreciating this daily, monthly, marketing feat, as most aren’t and when of course, the promotion went to someone else, I knew. 

I took a step back and said if I could this for them look at what I could do for me and my family. My husband was great about the decision and still is today. My son helps with videos, my daughter is running my Instagram and I am hustling to find jobs.

 I never knew how great it could be to own your own company and what a great country this is for a woman to start her own business with only a laptop, oh, that my Mom bought me, and supporting family. I typically dog these great moments with something like I’ve only being doing this since April, so will see.  But I am not gonna ruin the moment. At that moment I knew.

Do you have these moments? What do you need to do, to face these moments and identify your plan for your career, your business, your goals?