The 90-Day Marketing Reset for Service, Franchise & Local Brands

A 90-Day Marketing Reset that builds clarity, confidence, and campaigns that convert. If you’re tired of scattered marketing, inconsistent leads, and vendors who canโt explain their results โ this sprint gives you the strategy, structure, and systems that actually move the needle.
Schedule Your Free Discovery Call.
Why Youโre Here
If this sounds familiar, you’re in the right placeโฆ
Most companies come to me because:
โWeโre doing a lot of marketing,
CEO, Home Services Industry
but I honestly donโt know whatโs working.โ
- โLeads are inconsistent or way too expensive.โ
- โOur website and landing pages look fine, but they donโt convert.โ
- โWe juggle multiple agencies, but no one gives us a real plan.โ
- โSales and marketing arenโt aligned โ and Iโm stuck playing referee.โ
- โIโm basically acting as the CMOโฆ on top of my real job.โ
Youโre not alone โ and youโre not the problem.
You simply donโt have a marketing system that produces reliable, predictable growth.
The 90-Day Marketing Reset
A done-with-you fractional CMO sprint built to give you clarity, control, and measurable ROI.
What You Get
1. Executive Marketing Diagnosis (Weeks 1โ2)
We audit your current strategy, spend, funnels, website, vendors, campaigns, and CRM.
Youโll know exactly what to keep, fix, or kill.
2. Clarity Dashboard & KPI Map
One real-time dashboard showing:
- Cost per lead
- Cost per job
- ROAS by channel
- Lead volume
- Ranking + traffic
Everything in one place. No more guessing.
3. 90-Day Campaign & Offer Blueprint
Your next 3 months of marketing, laid out clearly:
- Campaigns
- Budgets
- Audiences
- Offers
- Messaging
- Timeline
Your internal team or vendors finally know exactly what to do.
4. Website & Landing Page Conversion Tune-Up
We identify the leaks in your funnel and give you prioritized fixes to increase conversions.
Optional: I create wireframes for 1โ2 high-converting landing pages.
5. Vendor & Team Alignment Session
We get everyone on the same page with:
- Clear expectations
- Role definitions
- Performance scorecards
No more confusion or finger-pointing.
6. Weekly CMO Strategy Calls (12 Weeks)
You get me as your thinking partner every week.
We track numbers, adjust campaigns, and keep the plan moving forward.
7. Playbook + Next-Quarter Roadmap
You end with a documented system your business can use long after the 90 days.
Hereโs What Life Looks Like After the Reset:
Hereโs What Life Looks Like After the Reset:
- You know exactly where your marketing dollars should go โ and why.
- ROI finally makes sense.
- Leads become consistent, higher quality, and more affordable.
- Sales and marketing work together instead of competing.
- Your landing pages and offers actually convert.
- Vendors are accountable (or replaced).
- You stop โwinging itโ and start running a real marketing system.
- You arenโt wearing 12 hats anymore โ marketing stops draining your energy.
Anything outside this sprint?
Youโll know exactly what to do, who should do it, and when.
Why Work With GVC Marketing?
Because Iโve lived both sides:
โ Iโve built marketing systems for B2B, B2C, home services, franchise brands, and multi-brand portfolios.
โ Iโve run full marketing departments and fractional CMO engagements.
โ I know how to translate strategy into execution your team can actually deliver.
โ I speak KPI, CAC, LTV, sales alignment, funnel optimization, and landing page science.
โ And unlike agencies โ I donโt guess. Everything is backed by data, dashboards, and execution plans.
Iโve been in your shoes.
Thatโs why this system works.
30-Day Clarity Guarantee
If after 30 days you donโt feel significantly clearer on your marketing priorities, spend, and next steps โ you can cancel and keep the plan.
Zero pressure. Zero risk.
Ready to stop guessing?
Letโs build the system that grows your business โ not your stress.
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